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notes from 42nd year of cataloguing social enterprises and microfranchises

This post will aim to build on  the following questions as well as maintain an updating 9 minute audio on each-

  • how to catalogue social enterprises;
  • how to identify meta-connectors of social enterprises such as bangladesh's 2 main pro-poor banking systems
  • ; what change processes may most help youth fast track more social enterprises or replicate good enough ones to collaborate with?
  • other approaches eg is a region best off with a hi-trust industry leader who may both help invest in some social entreprises and will have the most triusted contacts in searching out others
  • ......................................

Language problems- my family has been connected with entrepreneurial and open educational searches for pro-youth business and social models since 1972. references:  10 characteristics bottom-up ngos develop whenever market opportuni... ; update of search for top100 microfranchsises


As alumni of Keynes, we do not believe economics is capable of sustaining futures that worldwide youth need most unless such a search is publicly celebrated everywhere and as linkiin the young as early and cross-culturally possible in schools. You may  may not agree with why and how we helped The Economist coin ENTREPREURIAL REVOLUTION (1976) to linkiin all such efforts towards leaders (www.wholeplanet.tv ) investing in the early 21st centiury as worldwide youth's most productive and heroic time. However in this thread we have tried to make the  cataloguing notes independent of any of our favorite approaches . We welcome questions that improve on this. Let;s note straight away, in spite of personal project research in 40 countries,   I am lingiusitocally limeited to English language searches and that is actually the bias I fear most. chris.macrae@yahoo.co.uk Norman Macrae Youth Foundation

Back in 1972, The Economist's first response to seeimg young eole experiment with early digtal networks was to invite the world to join the genre of entrepreneurial revolution - what organiiational models would need to replace the 20th century's biggest if the net generation was to be free to work with collaboration technologies and to scale global networking impacts as large as natures. By 1984 my dad's book was calling for identification of 30000 microfranchises to generate 3 billion community-sustaining jobs. A microfranchise replicates a service franchise but in such a way that most of the value produced stays in the community where the service was interacted so that youth and others in the community are empowered / mobilized with as much open knowhow as can make their service of the microfranchise self-sufficient in all but the most expert components required.

how to catalogue social enterprises:

we recommend cataloguers - index models so that impacts of models of the same type can be understood. The next post shows the list we use (comments welcome)

we believe everyone can be a job creating entrepreneur but this interacts with how market value chains and open knowledge systems are designed- for example my father's search for 30000 intercommunity replicable franchises assumes that these were served and mobilised by hard-working, community-trusted and passionately dedicated people but not necessarily risk-takers- to say that such people need to take financial risks in serving life-critical needs (especially childrens) is to say that the value chain design operating in that nation or place is not yet community-sustainable

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(A) 100% strict yunus social business model ie

  • transparent multi-win model with sustainable cash-flow
  •  lending partners of capital needed to start r scale social business get no dividends & no equity only reputation gain and network connections of aiming to be faster design to specified purpose.


We find the 2008  -sampled by Norman Macrae Foundation to 1000 Youth leaders-  book 1 on social business by Muhammad Yunus the clearest  description of his approach. It summarises how he had intuitively designed each different development service around a model with sustainable cashflow, and how after a 2005 luncheon at Paris HEC with CEO Riboud of Danone (and soon a cluster of other French CEOs) he launched global social partnerships starting with Grameen DANONE yogurt -see more at www.grameenfrance.com  Yunus 2 races - to poverty museums and to capitals with Social Business stockmarkets remain for many youth the most exciting collaboration goals of any living celebrity , recently joined by the Free University concept MOOCYunus


(B) Yunus social business model but relaxes issue of who owns equity - as far as we know in the west this is as far as publicly distributed investment funds in social business have got towards A  - see eg www.danonecommunities.com whose French legal technicaliities is produced with support of Grameen's partnership with Credit Agricole which also structures its own funds out of Luxembourg. If you are interested in discussing Yunus social business models we maintain 2 companion NIngs - http://yunuscity.ning.com where we try to spot social business and pro-youth news by different capital cities and http://leadersandyunus.ning.com  where w invite you to help track yunus partnership commitments with leaders around the world


(C) 51% social business model- this is a model in which majority (ie 51% or more) of ownership is always in trust to those in greatest need of the social purpose


(D) NGOs which operate a portfolio of enterprises representing mixture of the above - but in such a way as to  never alter any microfranchise founders rules regarding ownership, Positive example- BRAC which we currently bechmark as youth world's most purposeful partner -  - negative example any ngo that gets involved in IPO of a microcredit is excluded from our cataloguing of A to D


(E) a model where a national or regional government has permanently transferred funds corresponding to taxes of a service it used to operate in such a way that communities now serve a microfranchise -parallel mechanisms might include dormant funds (eg unclaimed accounts of banks) as discussed in UK big society approaches (we are not aware that anywhere in Europe has really started with this in spite of a EU summit championing such in Nov 2011)

(F ) modelslisted by a leader where that industry leader is recognized as most trusted in nation or continental region in aiming to make region self-sufficient in industry and to maximize life long job quality among hardest workers in the industry sector

(G) youth-led early stage models -eg from youth entrepreneur competitions- still looking for exact model but demonstrating a lot of youth peer empowerments

(H) other models that are linked to collaboration searches of microfranchsies as first mapped in 1984 book the 2024 report

(J) other certified patient capital or bottom-billion (prahalad) models - eg Acumen fund has a clear set of development rules; it would be a nice testimony to CK's life if someone set this up for bottom-billion models- even during his later years in personal correspondence he agreed that maintaining records on constitutions of once admired bottom-billion models called for a collaboration process beyond any one person's remit

(K) other generally applicable models that appear to demonstrate win-win-wins of all involved with a social concern

(L ) models so specific to a market category or a cultural conflict situation that it is worth knowing of the project even if the model is currently fluid or unspecifiable in the terms we usually require to be made transparent


(M) a social entrepreneur model largely composed by one inspirational person's passion where there appears to be no attempt to replicate model beyond the guru other than saying come, learn, be inspired, work out your own local way if you wish

Please note in our 42th year of cataloguing models, we are interested in how the above interacts with these issues

  • how to identify meta-connectors of social entreprises such as bangaldesh's 2 main pro-poor banking systems
  • ; what change processes may most help youth fast track more social enterprises or replicate good enough ones to collaborate with


Please help us take a second look - why would someone wishing to linkin a most purposeful solution for a particular goal choose one approach versus another


A 100% social business model - a philanthropist might make such a loan if purpose matched philanthropic vision and the model sustainability is convincing; a corporation might make such a loan for reputational or relationshio gain in the development region (eg DANONE inbeing corporation to inaugurate global social business partnerships may believe that in advancing long-term connections with markets in bangaldesh and china it can become dr yunus best friends in nutrional projects serving extreme needs across those 2 countries); individuals might create their own 100% social businesses if they were confident this matched their lifes greatest competence- please note there is no greater challenge on entrepreneurial earth than the 100% social business model so we should want such youth sb entrepreneurs to pay themselves and any leading co-workers a fair wage for their family's development


B,C are models that relax A - you might need to do this to sustain model if its in a highly conflicted environment or to maintain the best open tech staff  or generally to keep cash up sleeve to protect constitutional independence of the organisation; conversely if you are a technologist who is starting with a bit of code (say a better search) you might simply want to anchor this on most life-critical network searched; you could give away one doubling of your company's equity by putting trust in stewardship of those in need; this could be much more purposeful marketing than organisations who iamge over purspoe and never get to eralsie what youth most want for practice experts; however models B and C probably mean that you can no longer channel 100% of volunteer issues the way model A deserves to do, ; they may make collaboration partners harder to find: and they raise questions on what the organsiaatin's tax status needs to be


As we try to recognize in D and F - some of the world's greatest connectors of social enterprsies will be linking in hundreds which may have varied modeling forms (including A, B ,C) as individual entities



how to identify meta-connectors of social enterprises such as bangladesh's 2 main pro-poor banking systems -BRAC & Grameen ;

Kenya's Jamii Bora - the culture in Kenya has proved second to none in celebrating mobile entrepreneurship connections with empowering youth - search MPESA, IHUB, Ushahidi to see how Nairobi has become a top African social enterprise capital

strangely neither microcreditsummit nor any of the other millennium goal summits have developed a cumulative cataloguing approach of social enterprises in a model indexed way;


Today, this suggests a huge opportunity for open education partnership to focus on curriculum of social enterprises.  If run in a MOOC format,  youth could also be involved in continuing to audit social enterprises with local impacts.  What we have learnt from microcredit crises around the world is:

in many cases there had been no attempt to replicate the real bangladeshi models

that transition of microcredit from a pre-mobile age to a mobile age required the sort of investment thar less well known microcredits had difficulty in attracting, thus leaving them vulnerable to takeovers


 There are no guarantees in this world that an organisational model's ownership (even in the case of meta -networks of social enterprises) will stay the same unless supporters get much more informed . Perhaps worldwide youth networks in the age of MOOC can celebrate maintaining such local appraisal in ways that traditional advocacy networks have failed to do.

In terns of generating new social enterprises, the opportunity to converge youth social enterprise competitions online may also be taken to the next level by an opportune host of a MOOC on social enterprise and pro-youth economics







coming soon

what change processes may most help youth fast track more social enterprises or replicate good enough ones to collaborate with?

coming soon

model F - is it better to start with the highest trust industry leaders map of social enterprises


-this model is most simply understood by cross-examining some lead cases such as

 F1 an industry leader like Wole Food's John Mackey whose purpose is to change nutritional impact of supermarkets in usa and to develop equitable relationships anwyhere that whole foods has a long-run sourcing partnership

Fortune 500 CEO John Mackey probably spends over 20 days a year searching social entreprise models as part of his invitation to ceis to join in bencmarjing conscious capitalism


at a worldwide development level - how searching out of the most trustworthy local partners in agriculatural area microfinance offers one of the most trusted catalogues of its kind - see www.wholeplanetfoundation.org  ; his invitation to university students to join in reforming the nutrition of us school lunches offers one of the most interesting collaboration models inside USA www.wholekidsfoundation.org


CASE F2 at a MIT ( Massachusetts Institute of Technology)  development conference I met 20 or so interesting African Industry leaders all linked in to www.africa24tv.com -this tv station has been co-founded by an ex alumn of mo Ibrahim (a billionnaire) whose foundation makes awards to the most transparent of national leaders  across Africa when they retire; africa24tv.com woants to be the good news cable tv channel of accomplishments by and for Africans; certainly the kinds of industry leaders it has already found, and which I got introduced to, are an exciting way to see collaboration flow across Africa in most needed social purposes

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unaiwho.docx version 6/6/22 hunt for 100 helping guterres most with UN2.0

EconomistDiary.com Friends20.com & EntrepreneurialRevolution.city select 2022's greatest moments for citizens/youth of NY & HK & Utellus

Prep for UN Sept 22 summit education no longer fit for human beings/sustainability


Since gaining my MA statistics Cambridge DAMTP 1973 (Corpus Christi College) my special sibject has been community building networks- these are the 6 most exciting collaboration opportunities my life has been privileged to map - the first two evolved as grassroots person to person networks before 1996 in tropical Asian places where village women had no access to electricity grids nor phones- then came mobile and solar entrepreneurial revolutions!! 

COLLAB platforms of livesmatter communities to mediate public and private -poorest village mothers empowering end of poverty    5.1 5.2 5.3 5.4 5.5  5.6

4 livelihood edu for all 

4.1  4.2  4.3  4.4  4.5 4.6

3 last mile health services  3.1 3,2  3.3  3.4   3.5   3.6

last mile nutrition  2.1   2.2   2.3   2.4  2.5  2,6

banking for all workers  1.1  1.2  1.3   1.4   1.5   1.6

NEWS FROM LIBRARY NORMAN MACRAE -latest publication 2021 translation into japanese biography of von neumann:

Below: neat German catalogue (about half of dad's signed works) but expensive  -interesting to see how Germans selected the parts  they like over time: eg omitted 1962 Consider Japan The Economist 

feel free to ask if free versions are available 

The coming entrepreneurial revolution : a survey Macrae, Norman - In: The economist 261 (1976), pp. 41-65 cited 105 

Macrae, Norman - In: IPA review / Institute of PublicAffairs 25 (1971) 3, pp. 67-72  
 Macrae, Norman - The Economist 257 (1975), pp. 1-44 
6 The future of international business Macrae, Norman - In: Transnational corporations and world order : readings …, (pp. 373-385). 1979 >
Future U.S. growth and leadership assessed from abroad Macrae, Norman - In: Prospects for growth : changing expectations for the future, (pp. 127-140). 1977 Check Google Scholar | 
9Entrepreneurial Revolution - next capitalism: in hi-tech left=right=center; The Economist 1976
Macrae, Norman -In: European community (1978), pp. 3-6
  Macrae, Norman - In: Kapitalismus heute, (pp. 191-204). 1974

. we scots are less than 4/1000 of the worlds and 3/4 are Diaspora - immigrants in others countries. Since 2008 I have been celebrating Bangladesh Women Empowerment solutions wth NY graduates. Now I want to host love each others events in new york starting this week with hong kong-contact me if we can celebrate anoither countries winm-wins with new yorkers



TWO Macroeconomies FROM SIXTH OF PEOPLE WHO ARE WHITE & war-prone




From 60%+ people =Asian Supercity (60TH YEAR OF ECONOMIST REPORTING - SEE CONSIDER JAPAN1962)

Far South - eg African, Latin Am, Australasia

Earth's other economies : Arctic, Antarctic, Dessert, Rainforest


In addition to how the 5 primary sdgs1-5 are gravitated we see 6 transformation factors as most critical to sustainability of 2020-2025-2030

Xfactors to 2030 Xclimate XAI Xinfra Xyouth Wwomen Xpoor chris.macrae@yahoo.co.uk (scot currently  in washington DC)- in 1984 i co-authored 2025 report with dad norman.

Asia Rising Surveys

Entrepreneurial Revolution -would endgame of one 40-year generations of applying Industrial Revolution 3,4 lead to sustainability of extinction

1972's Next 40 Years ;1976's Coming Entrepreneurial Revolution; 12 week leaders debate 1982's We're All Intrapreneurial Now

The Economist had been founded   in 1843" marking one of 6 exponential timeframes "Future Histores"


we offer worldwide mapping view points from

1 2 now to 2025-30

and these viewpoints:

40 years ago -early 1980s when we first framed 2025 report;

from 1960s when 100 times more tech per decade was due to compound industrial revolutions 3,4 

1945 birth of UN

1843 when the economist was founded

1760s - adam smithian 2 views : last of pre-engineering era; first 16 years of engineering ra including america's declaration of independence- in essence this meant that to 1914 continental scaling of engineeriing would be separate new world <.old world


IF we 8 billion earthlings of the 2020s are to celebrate collaboration escapes from extinction, the knowhow of the billion asian poorest women networks will be invaluable -

in mathematically connected ways so will the stories of diaspora scots and the greatest mathematicians ever home schooled -central european jewish teens who emigrated eg Neumann , Einstein ... to USA 2nd quarter of the 20th century; it is on such diversity that entrepreneurial revolution diaries have been shaped 

EconomistPOOR.com : Dad was born in the USSR in 1923 - his dad served in British Embassies. Dad's curiosity enjoyed the opposite of a standard examined education. From 11+ Norman observed results of domination of humans by mad white men - Stalin from being in British Embassy in Moscow to 1936; Hitler in Embassy of last Adriatic port used by Jews to escape Hitler. Then dad spent his last days as a teen in allied bomber command navigating airplanes stationed at modernday Myanmar. Surviving thanks to the Americas dad was in Keynes last class where he was taught that only a handful of system designers control what futures are possible. EconomistScotland.com AbedMooc.com

To help mediate such, question every world eventwith optimistic rationalism, my father's 2000 articles at The Economist interpret all sorts of future spins. After his 15th year he was permitted one signed survey a year. In the mid 1950s he had met John Von Neumann whom he become biographer to , and was the only journalist at Messina's's birth of EU. == If you only have time for one download this one page tour of COLLABorations composed by Fazle Abed and networked by billion poorest village women offers clues to sustainability from the ground up like no white ruler has ever felt or morally audited. by London Scot James Wilson. Could Queen Victoria change empire fro slavemaking to commonwealth? Some say Victoria liked the challenge James set her, others that she gave him a poison pill assignment. Thus James arrived in Calcutta 1860 with the Queens permission to charter a bank by and for Indian people. Within 9 months he died of diarrhea. 75 years later Calcutta was where the Young Fazle Abed grew up - his family accounted for some of the biggest traders. Only to be partitioned back at age 11 to his family's home region in the far north east of what had been British Raj India but was now to be ruled by Pakistan for 25 years. Age 18 Abed made the trek to Glasgow University to study naval engineering.

new york

1943 marked centenary autobio of The Economist and my teenage dad Norman prepping to be navigator allied bomber command Burma Campaign -thanks to US dad survived, finished in last class of Keynes. before starting 5 decades at The Economist; after 15 years he was allowed to sign one survey a year starting in 1962 with the scoop that Japan (Korea S, Taiwan soon hk singapore) had found development mp0de;s for all Asian to rise. Rural Keynes could end village poverty & starvation; supercity win-win trades could celebrate Neumanns gift of 100 times more tech per decade (see macrae bio of von neumann)

Since 1960 the legacy of von neumann means ever decade multiplies 100 times more micro-technology- an unprecedented time for better or worse of all earthdwellers; 2025 timelined and mapped innovation exponentials - education, health, go green etc - (opportunities threats) to celebrating sustainability generation by 2025; dad parted from earth 2010; since then 2 journals by adam smith scholars out of Glasgow where engines began in 1760- Social Business; New Economics have invited academic worlds and young graduates to question where the human race is going - after 30 business trips to wealthier parts of Asia, through 2010s I have mainly sherpa's young journalist to Bangladesh - we are filing 50 years of cases on women empowerment at these web sites AbedMOOC.com FazleAbed.com EconomistPoor.com EconomistUN.com WorldRecordjobs.com Economistwomen.com Economistyouth.com EconomistDiary.com UNsummitfuture.com - in my view how a billion asian women linked together to end extreme poverty across continental asia is the greatest and happiest miracle anyone can take notes on - please note the rest of this column does not reflect my current maps of how or where the younger half of the world need to linkin to be the first sdg generation......its more like an old scrap book

 how do humans design futures?-in the 2020s decade of the sdgs – this question has never had more urgency. to be or not to be/ – ref to lessons of deming or keynes, or glasgow university alumni smith and 200 years of hi-trust economics mapmaking later fazle abed - we now know how-a man made system is defined by one goal uniting generations- a system multiplies connected peoples work and demands either accelerating progress to its goal or collapsing - sir fazle abed died dec 2020 - so who are his most active scholars climate adaptability where cop26 november will be a great chance to renuite with 260 years of adam smith and james watts purposes t end poverty-specifically we interpret sdg 1 as meaning next girl or boy born has fair chance at free happy an productive life as we seek to make any community a child is born into a thriving space to grow up between discover of new worlds in 1500 and 1945 systems got worse and worse on the goal eg processes like slavery emerged- and ultimately the world was designed around a handful of big empires and often only the most powerful men in those empires. 4 amazing human-tech systems were invented to start massive use by 1960 borlaug agriculture and related solutions every poorest village (2/3people still had no access to electricity) could action learn person to person- deming engineering whose goal was zero defects by helping workers humanize machines- this could even allowed thousands of small suppliers to be best at one part in machines assembled from all those parts) – although americans invented these solution asia most needed them and joyfully became world class at them- up to 2 billion people were helped to end poverty through sharing this knowhow- unlike consuming up things actionable knowhow multiplies value in use when it links through every community that needs it the other two technologies space and media and satellite telecoms, and digital analytic power looked promising- by 1965 alumni of moore promised to multiply 100 fold efficiency of these core tech each decade to 2030- that would be a trillion tmes moore than was needed to land on the moon in 1960s. you might think this tech could improve race to end poverty- and initially it did but by 1990 it was designed around the long term goal of making 10 men richer than 40% poorest- these men also got involved in complex vested interests so that the vast majority of politicians in brussels and dc backed the big get bigger - often they used fake media to hide what they were doing to climate and other stuff that a world trebling in population size d\ - we the 3 generations children parents grandparents have until 2030 to design new system orbits gravitated around goal 1 and navigating the un's other 17 goals do you want to help/ 8 cities we spend most time helping students exchange sustainability solutions 2018-2019 BR0 Beijing Hangzhou: 

Girls world maps begin at B01 good news reporting with fazleabed.com  valuetrue.com and womenuni.com


online library of norman macrae--


MA1 AliBaba TaoBao

Ma 2 Ali Financial

Ma10.1 DT and ODPS

health catalogue; energy catalogue

Keynes: 2025now - jobs Creating Gen


how poorest women in world build

A01 BRAC health system,

A02 BRAC education system,

A03 BRAC banking system

K01 Twin Health System - Haiti& Boston

Past events EconomistDiary.com

include 15th annual spring collaboration cafe new york - 2022 was withsister city hong kong designers of metaverse for beeings.app

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